On May 25, Fast Retailing Chairman and President Tadashi Yanai revealed in an interview with Nikkei that Uniqlo will get involved in the mask business this summer and plans to use exclusive AIRism materials to produce and sell cloth masks. This special The material will perfectly solve the pain points of wearing masks in summer, such as stuffiness and airtightness.
It is reported that AIRism material was originally used in Uniqlo underwear series and is light and breathable. , smooth and comfortable characteristics. According to the Nihon Keizai Shimbun report, Uniqlo plans to officially get involved in this business from this summer, and will be sold in Uniqlo’s offline stores and online at the same time. The price is expected to be around 1,000 yen (approximately RMB 66.41).
Nihon Keizai Shimbun said that Uniqlo believes that although the emergency declarations in various regions of Japan are gradually lifted, as a preventive measure, consumers still have great demand for masks. Japan’s largest clothing company with strong supply capacity may join in, and the problem of mask shortage may be solved. In fact, Fast Retailing, the parent company of Uniqlo, has previously denied that it will participate in the mask business. Fast Retailing Chairman and President Tadashi Yanai also said at the financial report briefing in April this year, “Compared with masks, we will do it through clothing.” Contribution”, but recently Yanai Masaru told the Nikkei Shimbun that it has changed its policy, “Customers have the highest voice for masks.” It is reported that the annual sales of AIRism series products are nearly 100 million pieces around the world, mainly in China and Southeast Asia. Production.
Before this, AIRism material, as Uniqlo’s flagship product, has been used to produce underwear. It is a composite of Asahi Kasei’s “cuprammonium fiber” and Toray’s “special-shaped nylon” It is made of breathable and quick-drying materials that almost surpass other materials on the market.
First of all, the polyester fiber in the AIRism composite material has the function of absorbing sweat and quickly drying, and can quickly diffuse the absorbed moisture outward.
Secondly, the cupro ammonia fiber in AIRism fabric has good breathability, and the capillary phenomenon of its fine fibers will not let The absorbed moisture is stored inside the fabric but quickly diffuses outward, which can greatly reduce the feeling of stuffiness and sweaty stickiness.
In addition to being super breathable and quick-drying, AIRism fabric can also make the skin feel cool.
The principle is that when the skin contacts clothing, heat will be immediately transferred from the skin to the fabric. The smoother the fabric, the more heat will be transferred and the cooler it will feel.
Picture: Schematic of the air layer between clothing and skin
AIRism The extremely fine polyester fiber (diameter 8μm) in the material, combined with the special weaving structure of polygonal cross-section yarns, can create a silky smooth touch, allowing the skin to instantly produce a cool body feeling.
In addition, AIRism material also has unique anti-odor and antibacterial functions, which will be effective when used as raw materials for mask production Suppresses bad breath and kills bacteria. No wonder even professional golfer Adam Scott, Japanese actor Tao Okamoto, and kabuki actor Ichikawa Ebizo are loyal fans of AIRism. </p
